Blog > Seller Tips > What is Fulfilled by Shopee (FBS)? Benefits, Process & How to Get Started

What is Fulfilled by Shopee (FBS)? Benefits, Process & How to Get Started

Erra 10 Jul 2025 09:13ENCopy link & title

If you’re a new seller on Shopee, there’s now even more reason to start strong. Shopee is rolling out a limited-time offer for new sellers who sign up for its Fulfilled by Shopee (FBS) service, complete with six months of free fulfilment and other valuable discounts.

It’s a major cost-saver for anyone looking to streamline operations, scale efficiently, and deliver a better buyer experience from day one.
 


What is Fulfilled by Shopee (FBS)?

When you use Fulfilled by Shopee (FBS), you no longer have to pack, ship, or store your own products. You send your stock to Shopee’s warehouse, and they’ll take care of everything, from storing the items to picking, packing, and delivering them to buyers. Even returns from customers are handled by Shopee.

This service supports Next Day Delivery for eligible areas, which helps improve your delivery speed and customer satisfaction.

You don’t have to send all your products to FBS, just the ones you want Shopee to fulfil. However, every product must have a barcode so the warehouse can process it efficiently (Shopee can help you with this if needed).

Who is Fulfilled by Shopee (FBS) Best Suited For?

FBS is designed to solve the common fulfilment problems many sellers face, whether you’re just starting out or already scaling up.

You’ll benefit from FBS if you:

  • Are new to e-commerce and don’t know how to handle warehousing, packing, or shipping

  • Are growing quickly and can’t keep up with fulfilment using your current setup

  • Run a physical store and want to start selling online without building your own logistics system

It’s also the right fit if you often struggle with:

  • Campaign day rushes that overwhelm your packing capacity

  • No space to store your growing product catalog

  • Late shipments causing buyer complaints or cancellations

  • Manual packing mistakes with complex bundles or free gifts

  • Weekend orders piling up when your team isn’t available

How Does Fulfilled by Shopee (FBS) Work?

As a seller, your main responsibility is to ensure the right stock is sent to the FBS warehouse and to keep track of upcoming sales needs. Shopee will handle everything that happens after your stock arrives from packing, delivery, and even returns/refunds.

You still control your brand and customer interactions, but you no longer have to worry about running out of space, hiring packers, or handling courier pickups. That makes it easier to focus on selling and growing your store, especially during campaigns or high-volume periods.

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What Shopee Sellers Get with Fulfilled by Shopee (FBS)

Shopee is offering a strong set of incentives to make Fulfilled by Shopee (FBS) more accessible and rewarding, especially if you're just starting out.

For All FBS Sellers

Whether you’re new or experienced, these benefits apply the moment you start using FBS:

  • Lower fees: You’ll spend less on Shopee’s Cashback Programme and platform commissions, helping you protect your margins.

  • Faster shipping: FBS supports Next Day Delivery (NDD), improving your listing appeal and buyer satisfaction.

  • Reduced return costs: You won’t be charged for return-to-seller fees within the first 30 days, which helps manage failed deliveries or buyer returns.

  • East Malaysia access: FBS opens up more affordable logistics to Sabah and Sarawak, no need for separate fulfilment solutions.

  • DTS compliance guaranteed: Shopee ensures your orders are packed and shipped out on time, helping maintain good seller ratings.

For New Sellers

If you’re new to Shopee, the first 6 months come with even bigger cost savings:

  • Free FBS fulfilment: No storage, packing, or delivery fees for half a year.

  • No platform support fee: You’re exempt from this recurring charge, giving you more breathing room as you build your store.

Together, these savings reduce your operational burden and give you more flexibility to spend on marketing, test new products, or increase stock levels, without cutting too deeply into your margins.
 

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How to Join Fulfilled by Shopee (FBS)

Getting started with Fulfilled by Shopee is simple, there’s no complicated registration or technical setup. Just fill in the FBS Interest Form with your contact details, and Shopee’s team will reach out within a few working days to explain the process and assess your store’s readiness.

If you’re already speaking with a Shopee representative or Relationship Manager (RM), you can skip the form and just let them know you’re interested in joining.
 

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FBS Simplifies Fulfilment, But Seller Operations Still Need Managing

Shopee FBS takes over storage, packing, shipping, and returns, which lightens the workload significantly. But sellers are still in charge of planning inbound inventory, updating product listings, managing promotions, and monitoring overall store performance.

Tasks like:

  • Coordinating inventory forecasts and inbound schedules

  • Keeping product data accurate across multiple platforms

  • Managing both FBS and non-FBS orders

  • Printing and tracking shipping labels in bulk

  • Updating prices and bundles for campaigns

  • Handling customer chats and reviews

These operational demands don’t disappear with FBS. That’s why many sellers use BigSeller alongside FBS to manage these tasks more efficiently, especially when running high-volume or multi-store setups.

Try BigSeller for free to simplify your daily store operations while FBS handles the fulfilment.

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BigSeller-Blog Writer: Erra
Ms. Erra is a skilled professional with over five years of experience in SEO optimization, specializing in the Malaysian ecommerce industry. She is known for her expertise in market trends and consumer behavior, as well as her ability to create tailored store operation tutorials to improve operational efficiency and foster growth.